The indoor location application platform market consists of vendors that supply on-premises and cloud-based application platforms that ingest location data from indoor location service providers. They process the data for: • Mobile consumption on Apple iOS- and Android-based loyalty or wayfaring applications • Cloud-based or on-premises analytic reporting • Integration into upstream applications, such as CRM or ERP The solution components may include a: • Mobile software development kit (SDK) that creates iOS and Android smartphone or tablet applications that work in conjunction with the application platform • Cloud-based or on-premises application platform that governs management of the devices and beacons, as well as configuration, provisioning and updating of the application to the mobile device • Cloud-based or on-premises application platform.