Gartner Webinars

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The Quest for IoT Business Value

Discussion Topics:

  • Gartner’s IoT benefits model and how it can be used to understand the potential for IoT
  • Challenges for measuring and capturing IoT return on investment and strategies overcoming those challenges
  • Advice on how to communicate and champion the business potential of IoT within your organization

There is a lot of promise in the Internet of Things (IoT) as a means to create business value, but there is also a lot of hype. In fact, a recent Gartner survey found that unclear business benefits is the top barrier to IoT efforts overall. In addition, since IoT is not a singular technology per se, but rather a general wave of technology, the opportunities to create value can vary considerably across industries, as well as between functional areas within an organization. Clearly, there is a pressing need for an overarching business benefits framework that planners can use to identify where and how IoT can deliver business value, and to define and organize IoT initiatives.

To help those planning or considering IoT initiatives, Gartner’s IoT benefits framework covers both internal objectives such as operational efficiency improvements, and external objectives like generating revenues. It can also be used to imagine the art of the possible for IoT, and to develop the business case for IoT. CIOs, IT leaders, business leaders with technology responsibilities in end-user organizations will find this webinar valuable for planning IoT initiatives. Technology and service providers interested in building more targeted IoT value propositions will benefit as well.


Hosted by:

Chet Geschickter

Research Director

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