Trends and Topics on Virtually Every Area of Business
Establishing Your Digital Experience Platform
Join us for 60 minutes
- What a DXP is and why it is critical to your engagement strategies
- How to obtain a DXP, and what the marketplace looks like
- Best practices for using a DXP to deliver compelling customer and employee experiences
IT leaders must assemble and establish platforms that sense and respond to evolving digital business demands and opportunities. Much of the technology they look to will derive from foundational web technologies, like horizontal portals, web content management systems and e-commerce platforms. But the future digital experience platform (DXP) must be more than a sum of these parts. In this session, we discuss the qualities and capabilities of the successful DXP.