Trends and Topics on Virtually Every Area of Business
Architect Your Business to Engage "Things" as Customers
ON-DEMAND VIDEO FROM GARTNER SYMPOSIUM/ITEXPO 2017
- How things are becoming customers
- How organizations should engage, interact and serve things as customers
- What you can do next
As intelligent things take on more and more characteristics of human customers, enterprises will need to think differently about the architectures, processes and technologies needed to prepare for this inevitable future. In this session, we'll share our framework for this evolution and what you can do to help lead your organization's readiness for things as customers.