Gartner Webinars

Trends and Topics on Virtually Every Area of Business

Drive Innovation With an API-Based Approach to Enterprise Apps CX

Watch this free 60 minute Customer Experience webinar on-demand

Discussion Topics:

  • How API-based (headless) provides CX flexibility for your enterprise CRM applications
  • Considerations for moving towards a headless API-based architecture
  • Practical real-world use cases to begin adoption of the headless API-based approach

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Digital businesses strive to create innovative customer experiences (CXs) by modernizing their enterprise applications. Adopting an API-based (headless) approach for your customer relationship management (CRM), commerce and other customer facing enterprise apps provides the agility and granularity to rapidly adapt to both user interface (UI) and application service changes. In this webinar, learn how an API-based approach provides the flexibility and agility to create optimal customer experiences and manage custom integrations within your enterprise application architecture. We will investigate the strengths and weaknesses of the headless architecture and examine practical use cases where the API-based approach fits.

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Hosted by:

Jeffery Skowron

Research Director




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