What challenges have you faced in implementing customer relationship management (CRM) software? Select all that apply.

Lack of communication22%

Tool is not adopted organization-wide28%

Lack of integration42%

Cost37%

Unclear objectives24%

Poor data quality25%

Implementation time is too long21%

Incorrect deployment type19%

Lack of training18%

Lack of resources12%

Lack of leadership oversight10%

Lack of scalability5%

Other (please list in the comments)

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Director in Manufacturing3 years ago

Challenging to convince Sales to use it in its entirety. They mostly see it benefiting management. Especially those who are primarily compensated by commissions

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Yes, fully21%

Yes, somewhat but there's still work to be done62%

Not particularly12%

Not at all4%

Not sure

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Yes, we know we need to make changes80%

No, we're confident with our current strategy19%