How has the rebrand of Twitter to "X" changed your perception of the platform?

Significantly Positive, I'm using Twitter more16%

Positive, I like it23%

Neutral, don't really care35%

Negative, I don't like it14%

Significantly Negative, I'm taking my time elsewhere12%

669 PARTICIPANTS
37.4k viewscircle icon16 Upvotescircle icon4 Comments
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IT Manager in Construction2 years ago

I voted in favor of a negative perception. I realize this isn't the common viewpoint, but I believe changes don't always need to be revolutionary. The new management's different approach was quite evident, yet Twitter, once an iconic platform, now seems to be merely a subsidiary of something larger, without identity in my opinion.

Director in Manufacturing2 years ago

The branding doesn’t matter to me. I am using it more in support of Elon and Free Speech. I have not bought a Blue Verification, but I read some of the comments as a type of “Voting with my time” by spending less time on Facebook

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no title2 years ago

Tweets associated well with Twitter though, not sure what we would say when you message on X

no title2 years ago

Agree. The Marketing Department has some challenges ahead. And like the Salespeople are trying to dream up some valid ideas to bring in advertising customers

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100% - my organization's digital marketing strategy doesn't reach any target customers

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How has the rebrand of Twitter to 'X' changed your perception of the platform? | Gartner Peer Community