NFTs: Hype or revolutionary?
Hype41%
Revolutionary39%
Too early to tell18%
What’s an NFT?
 525 PARTICIPANTS
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Do you have experience with IT-led customer experience initiatives, or CX initiatives that are co-led by IT (in partnership with product or sales, for example)? What factors made these successful, and what sorts of hurdles came up?
Strongly Agree4%
Agree59%
Neither Agree nor Disagree14%
Disagree14%
Strongly Disagree7%
Don't know
Which metaverse use cases are most interesting to your organization? Select all that apply.
NFTs18%
Virtual currencies22%
Direct-to-avatar (D2A)25%
Digital humans23%
Virtual event venues21%
Social virtual reality (VR)21%
Virtual office spaces20%
Gaming12%
Navigation14%
Shared experiences11%
Social media13%
Shopping in VR18%
AR-enhanced online/mobile shopping12%
VR training22%
AR training13%
VR classrooms11%
