From a customer perspective - what's the most desirable / best characteristic of a successful startup vendor?

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Group IT Manager Operations in Construction, 5,001 - 10,000 employees
Automation capabilities
Group Chief Information Officer in Construction, 5,001 - 10,000 employees
Adding real value to customer (solving genuine essential problem) customers centric is also so important
CTO in Healthcare and Biotech, 11 - 50 employees
That honors his/her words. Because most of them sells something that their product/service can’t do.
CIO in Education, 201 - 500 employees
Direct impact on pain point without a ton of additional layers of things I don’t need.
IT Operating Unit Director in Education, 10,001+ employees
Ability to still exist as a company after facing challenges — both technical and economic.
Director of Information Security in Energy and Utilities, 5,001 - 10,000 employees
Humility. Thats a great attribute to have for a start-up organization. Most often you see they come in aggressively saying we have the X best solution, but that's from their perspective and may/may not be actually the case for each customer circumstances.
Senior Information Security Manager in Software, 501 - 1,000 employees
That they understand in detail the problem their solution is trying to fix.  And that their engineering works, rather than having a great marketing department.


And 2 extra points for not mentioning Gartner on their web site, PowerPoint or sales talks.

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