Does the metaverse have any potential business viability?


2.1k views1 Upvote15 Comments

Chief Technology Officer in Software, 5,001 - 10,000 employees
The metaverse absolutely has business viability. Metaverses have matured from the gaming realm and are now adopted by enterprise customers. Interestingly, we have started delivering Metaverse engagements in the regulated industries such as Healthcare and BFS. 

Fueling the growth is the shift in customer demographics to a younger audience who are always connected and are demanding personalized and immersive experiences. The metaverse does fill the gap, allowing enterprises to target the connected users with relevant services.
1 Reply
vp information technology in Consumer Goods, 51 - 200 employees

Chander, i would be very interested in hearing more. There are VERY strong opinions that the Metaverse has no relevance to today's business operations. What are your general use cases?

Chair and Professor, Startup CTO in Education, 5,001 - 10,000 employees
I personally believe metaverse is hype. I don't think it has any potential for any business that is serious about doing what it is doing. It is a tool smart people use to rip off ordinary people. 
CTO in Healthcare and Biotech, 2 - 10 employees
Not any time in the near future. The hardware cost needs to decrease and the experience has to become more seamless. Vr needs a lot more user buyin before there’s any business case for follow on apps.
Director of IT in Healthcare and Biotech, 10,001+ employees
Absolutely. There are several scenarios in which metaverses can be useful. 
On the job, hands on training can be delivered using this without a need to be on the floor. This increases the throughput of training program and reduces risks. 
Customer service can be delivered this way as well resulting in better C-Sat scores. 
Director Engineering in Manufacturing, 1,001 - 5,000 employees
Metaverse don’t appeal to earlier generation of workforce as it emerged from the Gen-Z gaming apps but it has substantial potential to grow and develop when this generation becomes decision makers in15-20 years - they are no longer going to live in the conventional world of older generations including the workplace and style of working . Hence currently in nascent stage it will take five years to really develop and people getting used to it like with any technology be it mobiles or Digitization . In western advance countries people are used to it and even using for live conferences and even marriages . In India we still are very comfortable meeting F2F although after Covid era the virtual seminars have increased so this technology will also come though slowly
Director of Engineering in Software, 51 - 200 employees
Yes it definitely does, however the technology needs to evolve further. I could see a big use of it in the entertainment industry like having virtual concerts for example. Another potential opportunity is around learning and training.  Even enhanced customer engagement possibly. 
Senior Director Of Engineering in Services (non-Government), 51 - 200 employees
Yes,  there's room for marketing, sales, business meetings as well as services to be provided in the meta verse.  Instead of having to physically be somewhere, you can put on a headset and be present virtually which has a lot of possibilities
Chief Technology Officer in Software, 11 - 50 employees
In my opinion, I think there are several areas where it could be applied if the widespread application of hardware could be affordable and easily accessed. 
Chief Technology Officer in Transportation, 501 - 1,000 employees
Meta verse definitely has a strong business viability. 

- Video calls in case of remote work can be much much more engaging when we bring metaverse into the picture. Along with avatars & gesture engineering (VR), presentation tools, it will be closest to how we can replicate a physical meeting. 
- Along with work engaging in calls for personal interactions will also be much meaningful. There should be a lot of use cases in healthcare, legal, education, gaming, dating. Healthcare I think can emerge as a very strong one with thermal, haptic tools integrated into it. 
- Hosting social events and meets ups will come up as a very strong use case.
- Ecommerce will be another vertical which I think would be disrupted in context of user experience. 

If you see from scientific perspective it our senses and the mind which help us experience anything, if that can solved by metaverse and other ancillary tech it will be a game changer in 15-20 years.

I think it is the same reason that microsoft and meta (google in foray) have been heavily betting on this tech.
Solutions Architect in Software, 501 - 1,000 employees
It has the niche and definitely has the market. However the size of the market is not defined and it is hard to predict the future due to strong overhype.

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