What technology has been the biggest game-changer over the past decade?
Yeah. I would say Diane Greene was the original growth hacker because she gave this away for free; she gave ESX or ESXi, whatever it was called back then, for free. You get it in development labs, and it spreads like wildfire. That was absolutely genius. And then Amazon/AWS saw the benefit of this, but I give her super-kudos for doing that.
Yeah. I mean I don't know if it's documented anywhere other than in some of Gilead's old validation files somewhere; validation is an FDA term for equipment or services or products that support the drug development lifecycle. And we were the first biotech pharma company that validated a system using VMware or using any kind of virtualization and I can tell you it was a huge hurdle.
That's a regulatory hurdle not easily crossed.
And you couldn't just hop online at two or three in the morning; you had to go down and wait a couple minutes for whatever machine you had to fire up and then you had to dial up the modem and then hope that connected, you just couldn't do that when I started working.
Fast forward 14 years to today, there is so much stuff that I can do on this thing. In some cases what I find most incredible are the applications that can really only be done on the phone. The things where they integrate GPS, the cameras, AR, etc. I use Ubiquiti in my home setup, and I love the little AR thing that they have. When you get to your switchboard it'll tell you exactly which switch port maps to which device on your home network. I mean, it's like, "Who would've thunk," that we would have a little phone that would be able to help us see that kind of stuff? I find that really incredible.
Don't judge my parenting skills here but when our oldest son was 2, I got him an iPod Touch and it was so intuitive for him to understand it; there's no barrier to entry and that is absolute UI/UX genius. Steve Jobs, absolute visionary. And Jony Ive and the rest of the design team. This killed Nokia, Motorola StarTAC, and BlackBerry. You talk about Clayton disruptive industries, this killed so many other players. I think this will be a business school study for years gone by; I don't think many of us still understand the ramifications of what this did.
He was talking about being years ahead of his time and how he's going to transform the industry, and it just sounded like total hubris. But now it's like, "Well, duh," how could this not have.
This seems so intuitive to me now like, "Why didn't everybody see it back 14/15 years ago."
From 3G, LTE, to 5G now, the evolution created possibilities for Enterprises and individuals that were science fiction or imaginary to say the least.
What use is a smartphone, Teams, Zoom, G-suite, Slack, or whatever the passion and flavor of the day/week/month is when you cannot access what you want on the go.
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