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Thinking about your organization as a whole, what would you say are its top business objectives for the next two years?

Growth / market share

Digital business / digital transformation

Profit improvement

Innovation / new products

Customer focus

Corporate M&A

Technology Improvements

Cost Optimization

Operations improvement

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Which of these teams in your organization has the largest budget? 

Technology

Marketing

Operations

IT

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When it comes to KPIs, revenue is usually number one. But how much weight should customer satisfaction carry? How do you measure this at your company?

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Are CRM platforms more beneficial for managers and executives in making sales enablement decisions, or better at providing tangible benefits to the front-line?

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