What channel do you believe your customers would prefer for communicating with the sales reps on your team if you were to survey them today?
Over the phone31%
Via email28%
On a video call28%
In person6%
No sales rep - prefer self service8%
36 PARTICIPANTS
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President of Strategic Growth in Services (non-Government)a year ago
I think many would say they prefer self-service or a video call, but most value/impact is nearly always achieved when f2f. Especially since the pandemic, however, f2f feels a little trickier to make happen.

The results of this are very interesting to me, I'm surprised to see "Over the Phone" as the top choice.