The FTC has enacted a "click to cancel" rule to make subscription cancellations as easy as sign-ups. Do you support this as a necessary consumer protection, or do you believe it could be an overreach that might limit business innovation and growth?
Strongly support: Essential for protecting consumers from unfair subscription practices26%
Somewhat support: A positive step, but could be improved with further refinements56%
Neutral: Both benefits and drawbacks - its overall impact remains to be seen13%
Somewhat oppose: While well-intentioned, it could have unintended negative consequences for businesses5%
Strongly oppose: Excessive government overreach that will harm innovation and economic growth
39 PARTICIPANTS
I think this is a great move - up there with right to be forgotten, and anti-spam practices.
The customer should still be liable for what they signed up for (e.g. if they committed to a 12 month sub, that should stand) but you shouldn't need to have to go through a complex process to cancel.
The liability requirement is to ensure that customers are still reading the terms and conditions of what they signed up for - they can't absolve themselves of all accountability.