Which sales methodology would you recommend for a new B2B sales team?

Leadership Architecture

Challenger20%

Sandler32%

SPIN13%

Value Selling27%

Other (comment)6%

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2.5k views5 Upvotes6 Comments

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Director of Enablement2 years ago

It all depends on your product, organisation and size, but MEDDIC (or some variation of) often works best

VP of Sales in Education2 years ago

Very broad question without context. Challenger Sale is not suitable for SMB or even Mid Market deals. Sandler and Value are not great for Enterprise deals.

CEO in Software2 years ago

This depends on the average deal size, staff experience and complexity of your solution.

CSO in Construction3 years ago

All these methods offer tools for successful selling. What is beneficial in choosing is gauging the experience level of "a new B2B sales". There is a quantifiable difference between a newly formed team and a team of new sellers. Some of the choices listed will assist with assessing the baseline skill level of the team.

Corporate Strategy and Business Development Consultant in Consumer Goods3 years ago

In the B2B landscape, adopting a consultative journey orchestrator approach is often the most effective strategy. Given today's customer preferences, they are more inclined to interact with someone dedicated to connecting, teaching, and clarifying, rather than a traditional sales representative.

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