Which sales methodology would you recommend for a new B2B sales team?

Challenger24%

Sandler31%

SPIN11%

Value Selling25%

Other (comment)7%


352 PARTICIPANTS

959 views3 Upvotes6 Comments

CSO in Services (non-Government), Self-employed
All of these methods have merit depending on what is being sold and to whom. Best way to go is to do your due diligence on each and score the method for your firm and the values you want to maintain.
3
Corporate Strategy and Business Development Consultant in Consumer Goods, 10,001+ employees
In the B2B landscape, adopting a consultative journey orchestrator approach is often the most effective strategy. Given today's customer preferences, they are more inclined to interact with someone dedicated to connecting, teaching, and clarifying, rather than a traditional sales representative.
1
CSO in Construction, 2 - 10 employees
All these methods offer tools for successful selling. What is beneficial in choosing is gauging the experience level of "a new B2B sales". There is a quantifiable difference between a newly formed team and a team of new sellers. Some of the choices listed will assist with assessing the baseline skill level of the team.
CEO in Software, 2 - 10 employees
This depends on the average deal size, staff experience and complexity of your solution. 
VP of Sales in Education, 1,001 - 5,000 employees
Very broad question without context.  Challenger Sale is not suitable for SMB or even Mid Market deals.  Sandler and Value are not great for Enterprise deals.  
3
Director of Enablement, 501 - 1,000 employees
It all depends on your product, organisation and size, but MEDDIC (or some variation of) often works best 

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