Did AI features affect the overall revenue growth of small businesses that provide digital marketing services?

Marketing Strategy Artificial Intelligence (AI)

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Director of Marketing in IT Services2 months ago

From what I’ve seen, yes AI features have had a noticeable impact on revenue growth for small digital marketing businesses. Automations like smarter ad optimization, faster content creation, and better analytics let smaller teams handle more clients without increasing headcount. It doesn’t replace strategy, but it definitely boosts efficiency and, in many cases, profitability. Curious to hear if others are seeing the same trend.

Chief Information Officer2 months ago

Not exactly AI, but automated workflow and using CDP. Yes, it had a high impact.

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