Finance leaders, what 1H events have caused you to change strategy now that we're in the 2H of 2023?

The events that caused changed in strategy for H2 is focus on procurement of raw materials, cost effective supply chain planning and reducing marketing expenses in order to improve EBITA margins.

The corporate events that cause changes in strategy are diverse and can arise from both internal and external factors. The long-term success of a corporation is determined by the ability to adapt to these events and make strategic changes. The economic slowdown, intense competitive pressures, rapid technological advancements and some Mergers and Acquisitions in our Industry have led to changes in business strategy.