How do I combat Cloud vendor lock-in fear?
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If negotiated properly a 1-3 year contract could be advantageous. All cloud providers has expanding market share as their priority. If you know your usuage, especially if the usuage is going up than 1-2 year contract is a good thing. You get lot of value added services that helps you focus on your priority
Storage segregation and don’t sign long term contracts.
Lock in the reason Amazon and Microsoft have had a resurgence of stock price. Nevertheless, here are few things you can try<br>1. Write your infra as code using platform neutral tools like Terraform. You can rebuild your infra in a different cloud with moderate amount of changes here<br>2. Containerize your apps where possible<br>3. Take a smaller project and try a true multi-cloud deployment. It builds confidence as well.
I really don't get this "fear" with cloud technologies. Find the right cloud provider, and a great partner for the implementation and support (size of partner should relate to the size of your business), and you shouldn't have any worries at all.<br>Always keep your eyes open on the latest cloud offerings from competitors, and even mix them up if you're that concerned. If you really have to, use a CSB (Cloud Service Broker) to help you.
One year contracts, take advantage of reserved instances where you can.
Have a multi-cloud strategy, leverage the products or features which give the business advantages among your competition.