How do you measure your customer experience goals?
CIO in Telecommunication, 1,001 - 5,000 employees
We measure how we perform in terms of the kind of treatment we give when any employee within the organization reaches out. But when it comes to business applications you're also working with your external B2B partners, so we measure how well we’re interacting with them. Or, on the customer management (CM) side, how well we’re supporting our sales or marketing function. Those are more visible and outward-facing to business folks if you're within IT.Head, Information Security and Compliance in Finance (non-banking), 1,001 - 5,000 employees
From customer feedbackDirector of IT in Software, 201 - 500 employees
By conducting regular customer surveysDirector of IT in Manufacturing, Self-employed
We conduct sample surveys quarterly, and also participate in JD Power analysis. Data from these sources in robust and reliable enough for my company to respond to changes quickly.CTO in Software, 11 - 50 employees
We track customer experience goals by compiling monthly reports and conducting surveys on a regular basis.Content you might like
Increased55%
Decreased25%
No change20%
248 PARTICIPANTS
Founder, Self-employed
Work travel is a privilege. Embracing your experience to meet new people, and see the beauty of nature and culture wherever you go.Increase59%
Stay the same39%
Decrease2%
251 PARTICIPANTS
My NPS score may be wildly different and we can judge people on that, but how many times will someone actually visit the help desk and fill out an NPS? There's a lot of weight to that. If you’re asking, "How many calls did you close?" and they say "I only closed two, but I had a great conversation with this user about her pets,” that's not going to move the needle.