How well do you respond to LinkedIn cold Inmails? Is it something you act upon on? Or really don’t care?
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The way I see it, LinkedIn is for professional networking not hocking your products
99% of the time I'll ignore it
Real approach would be add me (with a note saying you want to connect because we work in similar fields)
Suggest a call or coffee
Chat about other stuff and build rapport
If I mention a problem your product solves, tell me
If someone just sends me their website or catalogue up front
Or if it's sent before we've caught up or talked about anything else, I dis-connect and might report spam (because it is)
If I can tell it's an automated InMail, I will report it as spam and block you
If they are linked to one of my LinkedIn contacts I am more likely to accept or read the information
Generally block
99.99% ignore.
I ignore these as a policy