Why is value tied to the entire product experience?
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Director of Product Managementa year ago
I'm not entirely sure what the 'entire product experience' means as context is important but for me, 'value' and the delivery of it is why we work on the product. If what we do - or the outcome of what we do - has little or no value, then our energy, emotion and effort could and should be better spent elsewhere.
Every interaction a customer has with a product or service culminates into their product experience. By focussing on value across the product experience, product teams can find opportunities to enhance that experience in a way that meets customer needs/pain points/desires and also creates value for the organisation. Overlooking this approach could result in disjointed experiences that may detrimentally affect each other, undermining the overall value outcome which teams are working towards.