Consumer Goods CIO Insights and Priorities
The consumer goods industry is fiercely competitive, relying on continuous product innovation to introduce successful new products, while responding to rapidly changing consumer preferences. Many leading companies have introduced innovation initiatives to launch new products faster in today’s fiercely competitive and fast-paced consumer goods industry sector.
As products move from discovery and development to manufacturing and commercial operations, organizations are investing in the latest tools and technology to improve insight, accelerate innovation, reduce costs, and speed time to market. Faster innovation with digital solutions is a direct result of greater productivity in the lab, as formulators spend less time on documentation and leverage existing experimental data to make better decisions.
Recently Gartner surveyed consumer goods leaders, and published insights on their digital business transformation efforts, including their top priorities for the coming year. I invite you to read the research report below, and visit our related resources to learn how BIOVIA can become a trusted partner in the digital transformation of your organization.
Steve Hayward,
Product Marketing Manager, BIOVIA, Dassault Systèmes
2018 CIO Agenda: Consumer Goods Industry Insights
- Stephen E. Smith
- 2 October 2017
Consumer goods CIOs are poised to enable and lead their organizations through digital business transformation. Striking the right balance between enablement, optimization and transformation will separate the winners from the mere survivors.
Key Findings
- Focus on growth and market share remains at the top of consumer goods (CG) organizations' strategic business priorities, highlighting the competitive nature of the industry and alignment with their CEOs' goals.
- Digital business transformation has increased in importance. CIOs see business intelligence and analytics, digitalization and digital marketing, and the Internet of Things as the driving technologies.
- Spending priorities by technology area and the digital business maturity curve indicate that CIOs are placing their confidence in the role that digital will play in the company's success.
Recommendations
CIOs driving growth with sales and marketing technologies in consumer goods:
- Architect a focused digital agenda that demonstrates a clear commitment to leading your department and your company through a transition driven by the digitalization of both processes and products.
- Establish your team as the digital navigators who have the knowledge and experience to take your company to the next level by experimenting and getting out in front of your competitors.
- Mitigate risk to your company's digital transformation by developing a phased implementation plan that highlights critical technology and functional team dependencies.
Survey Objective
The purpose of the 2018 Gartner CIO Agenda is to help CIOs and other IT leaders set and validate their management agendas for the coming year. To achieve this, the CIO Survey gathered data from 3,160 CIO respondents in 98 countries and across major industries, representing $13.0 trillion in revenue and public-sector budgets and $277 billion in IT spending. Respondents came from a range of industries, including manufacturing, government, professional services, banking, energy/utilities, education, insurance, retail, healthcare, transportation, communications and media.
This report focuses on the answers from 157 consumer goods CIO respondents and compares them with the total sample. [...]
BIOVIA Content
Whitepaper: Speeding up the Pace of CPG Product Innovation
Read how an integrated digital solution can streamline workflows and deliver end-to-end traceability, data reuse and efficient collaboration to every researcher’s lab bench.
Video: Transform CPG lab processes with Perfect Lab
See how BIOVIA Perfect Lab can transform lab processes and accelerate the pace of Consumer Packaged Goods Innovation.
Customer Use Case: An Electronic Lab Notebook helps Food and Beverage Companies Innovate
Learn how a BIOVIA customer leveraged their ELN to improve research efficiency and share knowledge globally to drive faster innovation in response to ever changing consumer demands.
Webinar: Disruptive Innovation: The Data-Enabled Revolution in Formulations
Watch an in-depth presentation on the benefits of deep data understanding in formulations development, which are the lifeblood of the CPG organization and key to product innovation.
Infographic: Transform Innovation with Agile Operations in the CPG Industry
View how CPG companies can be first-to-market by serving shifting demographics and changing consumer desires through innovation agility.
