How important do you think it is to respond to online reviews and ratings? Why (in comments)?
Very important40%
Somewhat important40%
Neither important nor unimportant10%
Somewhat unimportant
Very unimportant
Not at all important
Unsure10%
10 PARTICIPANTS
I think in general, very important but like most things in life, quality trumps quantity. If your replies are just "thank you so much for writing a review" - garbage. Make it personal, show that you care, show connection. Readers do notice (at least I do!)