Over the next 12 months, how much of your marketing team's budget will be spent on GenAI tools?

Innovation & Emerging TrendsPeer Insights

All of our budget7%

Most of our budget (50-100%)20%

Some of our budget (10-50%) 24%

Not much of our budget (<10%) 48%

We aren't investing in GenAI

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Chief Marketing Officer3 months ago

I've found these tools are relatively cheap. 

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