What are some buzzwords that frustrate you?

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VP, Information Technology in Consumer Goods, 10,001+ employees
It’s frustrating whenever a telco comes in and says, "We're going to give you 5G and it's going to be transformational. It is going to do AR and VR." It’s the same thing they pitched to me back when we went from 3G to 4G — there's no difference. But every telco is pitching 5G as if they are the new Accenture, or the next big transformational thing. I also get frustrated with the term, “hyper convergence”, which is the ultimate buzzword that has zero meaning.
1 Reply
CIO in Education, 1,001 - 5,000 employees

It's a buzzword, but hyper convergence has meaning. It means I'm not quite ready to commit to the cloud; I want a foot in the on-prem camp and a foot in the cloud at the same time. That's all it means.

CIO in Education, 1,001 - 5,000 employees
The term “converged” is what frustrates me. I was on a call where someone was talking about converged endpoint management. It gave me the shivers — what does that really mean? To me, the word they were looking for was “unified”, because it was a one-size-fits-all solution. What they were proposing was quite valid, but “converged” is just buzzy to begin with. We all buy point solutions for things that we need and if we knew that there was a one-size-fits-all product that could do all these things up front, maybe that would make some sense if you were starting from scratch.

For example, I bought a SIM, a tool to scan for PII, and a tool to do data backups and maybe some insider threat detection. I bought a tool to look at misconfigurations, a tool that does vulnerability management and a different tool that does patch management. We need all of these tools. I have tools that I use for asset management, but I don't think they work very well and I'm not sure anyone has the secret sauce to solve that issue. If you had all those capabilities in one product, would that be appealing to you? And if you did the math and it was going to save you money over all those point solutions, would you do it? It was an interesting premise.
CTO in Software, 2 - 10 employees
It isn't so much a specific buzzword as much as when they are mashed together or used clearly out of context or without any understanding of their actual meaning/significance.
Group Chief Information Officer in Construction, 5,001 - 10,000 employees
Digital Transformation
that everyone is misusing and they don't know what it means 
CEO, Founder in Software, 11 - 50 employees
Well, all of them? Some buzzwords like AI actually have the technology and the momentum backing them, but even AI when used as a buzzword is frustrating.
Chief Information Officer in Transportation, 5,001 - 10,000 employees
Quiet Quitting - As if this is a new concept?
Senior Director of Engineering in Software, 501 - 1,000 employees
Well, if I think about software engineering I really dislike hearing "Agile", "Cloud", and "Synergies".

Agile - everything that sounds Agile seems modern and iterative... even if it isn't.
Cloud - the holy grail of the digital transformation... and everything now is about digital transformation

Synergies - The nicest term to justify downsizing a team 
CTO in Transportation, 11 - 50 employees
I will say that all buzzwords frustrate and annoy me. I think the problem is not as much as the buzzword but how is used without any regard to the intended or original meaning. Take Agile, today is an annoying buzzword, everything and everyone is either agile or lean or doing it. That's far from reality, sometimes you even see Agile attached to things that have nothing to do.

Same can be said for blockchain, AI/ML, Big Data, Data lakes, etc, etc.

I think once you start seeing those words outside of the original domain they start to being used as label to sell stuff or to be cool, and that is when they annoy me.

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