What are some tools you’ve used to foster collaboration, enthusiasm, and camaraderie on your marketing team?

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Director of Strategy and Operations in Education2 years ago

While we have new and better leadership in place to ensure that silos aren’t getting built, I think we could do better about creating some strategic dependencies across the team. One design principle that we've tried to lean into is where no one team has all of the resources to act autonomously. But there must be a balance in order to avoid creating a very toxic environment. If there's too many strategic dependencies or things slow to a halt, you invite some power struggles that might not otherwise be there.

Group Account Director in Media3 years ago

I'm a huge fan of Miro for team collaboration, enthusiasm, and camaraderie. 

CMO in Software3 years ago

Slack for collaboration, updates & regular shout outs. Quarterly marketing metrics meeting where my marketing team presents their results & accomplishments to our exec staff. Regular, virtual team-building events (as a lot of my team is based in India) such as virtual escape rooms, cooking classes, wine tastings, etc.

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Senior Product Marketer in Software3 years ago

Working together on an internal newsletter that celebrates a highlight from each team member's work from the passing month/quarter

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Product team16%

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Cross-functional teams and collaboration65%

Regular inter-departmental meetings46%

Shared goals and KPIs45%

Something else (comment)6%

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