How important is AR (augmented reality) in your customer engagement strategy?

End-User Services & CollaborationInnovation & Emerging Trends

Very important

Somewhat important43%

Neutral14%

Somewhat unimportant

Very unimportant43%

Not applicable

7 PARTICIPANTS
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CMO, CSO2 years ago

It's a nice to have and can be very useful, but it's not on the core list of initiatives yet. Hopefully it will be in the next few years. Much more viable than VR, right now. 

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