In regard to marketing over the next 12 months, do you think AR or VR will have a bigger impact on success?
AR40%
VR40%
Neither20%
15 PARTICIPANTS
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Open AI (Game Changer: adoption w/ChatGPT)40%
Google (Game Changer: inventor of Transformers, Bard)20%
Microsoft (Game Changer: real time BingGPT+Search plus enterprise enablement)18%
Meta (Game Changer: LLM that can run on single GPU)7%
Amazon (Game Changer: TBD)4%
X.AI / Elon Musk (Game Changer: TBD)3%
Baidu (Chinese tech giant, with GPT version released in March)3%
Someone completely new5%
797 PARTICIPANTS
CTO in Software, 201 - 500 employees
Without a doubt - Technical Debt! It's a ball and chain that creates an ever increasing drag on any organization, stifles innovation, and prevents transformation.eBook/Kindle20%
Print Edition56%
PDF/Tablet13%
Audio Books (I prefer to listen)9%
Something else?0%
349 PARTICIPANTS
Interesting addition! I hadn't thought of all the ways that AR can be applied to help day by day. I wonder who will end up creating that sort of content. Perhaps we will have an entirely new wave of content creators who specialize in AR/VR content the way we currently have folks who specialize in other kinds of content.