Speaker bio

Tad Travis

Tad Travis

VP Analyst
Tad Travis is a Vice President in Gartner IT Leaders and Tech Professionals / Enterprise Applications Research. Mr. Travis is a research analyst for enterprise application leadership topics, including application strategy, roadmaps, hype cycles, portfolio management, rationalization, governance practices, operating models, and architecture. He guides Gartner's Future of Enterprise Applications research.
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Thursday, 13 February, 2020 / 03:10 PM - 03:55 PM JST
Ask the Expert: How Traditional Sales Organizations Can Innovate Sales Processes

Under pressure of the competitive market conditions, decreasing and aging population, delivering differentiated offerings, many of Japanese traditional sales organizations strive to find new ways of selling, but it is not easy to realize due to a variety of reasons such as:
• Sales executives do not fully understand why and how to adopt new practices, processes and solutions.
• Sales managers do not know how to motivate, retain and grow their reps.
• Sales planning teams do not have enough expertise to create a new sales scheme.
• Sales reps are not willing to make use of new technologies without any specific reasons.
• IT leaders supporting sales do not have enough knowledge about sales technologies and their future.
In this session, we will answer your questions on these topics and best practices for better customer experience and eventually for better business results.

Friday, 14 February, 2020 / 11:30 AM - 12:15 PM JST
Transform Your Sales Organization by Building a Better Sales Technology Roadmap

Throwing money and technology at your sales processes alone does not improve sales execution. Gartner research finds that the average company spends an estimated $1M USD per year on their sales technology program, but 38% of companies fail to achieve revenue growth from that spend. Join this session to learn how to build a roadmap that aligns your technology plans with your business objectives.

Friday, 14 February, 2020 / 03:40 PM - 04:25 PM JST
Proven Techniques to Improve CRM Sales Adoption

Despite large investments in CRM sales and SFA technologies, sales organizations are often disappointed with their adoption levels and ROI. Join us to understand the symptoms and causes of adoption challenges, and learn proven techniques that turn around low adoption levels.

Meet the experts face to face.