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Creativity Is the New Productivity: A Software Leader's Playbook to Build Intrapreneurial Software Teams
Monday, 14 September, 2026 / 11:45 AM - 12:15 PM BST
About the Session
The future of software engineering lies in creativity and innovation rather than productivity. This playbook guides leaders in redefining success metrics, cultivating a founder’s mindset, and aligning AI-powered ideation and rapid prototyping with business goals. By prioritizing creative potential over traditional throughput, organizations unlock sustained value and reshape the next era of software engineering.