This executive story session presents Banco do Brasil’s journey in transforming inclusion and cognitive diversity into strategic pillars for its Information Technology area, especially in a context of digital acceleration and artificial intelligence adoption. Through the “Inclua Mais TI” Movement, the organization structured an innovative and replicable approach, integrating people with disabilities and neurodivergent professionals into IT strategy, governance, and operations. The case details the challenges faced, solutions implemented — such as training, environment adaptation, indicator governance, and leadership awareness — and the concrete impacts on organizational culture, engagement, productivity, innovation, and sustainability. The movement demonstrates how inclusion, when treated as a strategic asset, enhances results, strengthens team resilience, and prepares the organization for technological and human challenges of the digital era.