Sessions / Ask the Analyst: The Art and Science of Managing Amazon, Google and Microsoft
Ask the Analyst: The Art and Science of Managing Amazon, Google and Microsoft
Tuesday, September 15, 2026 / 11:00 AM - 11:45 AM PDT
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About the Session
Megavendors can often be arrogant, unresponsive and difficult, however they can also be strategic, innovative and even your business partner. This session covers how to engage them, how to set the stage, what is realistic and how to punch above your weight to achieve your strategic objectives.