Sessions / What's Next for GTM Engineering: How Agentic AI Is Rewiring Revenue Generation
What's Next for GTM Engineering: How Agentic AI Is Rewiring Revenue Generation
Monday, March 08, 2027 / 12:30 PM - 01:00 PM CST
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About the Session
Agentic AI is compressing three top-of-funnel sales and marketing functions into a single GTM Engineering discipline. Nearly 40% of tech companies already have a dedicated GTM engineering function live, with 77% either live, piloting or planned over the next 12 months.