Product managers must become adept at developing estimates of achievable revenue to drive growth and guide investments. Market models must be sensitive to economic conditions, buying segment desires, competitor movements, geographic nuances and channel capabilities. Gartner produces over 750,000 forecast data points every quarter and in this session, you will get to ask Gartner’s Chief forecaster how we forecast, and how Gartner’s forecasting can improve your proficiency in gathering data, developing assumptions, and modeling achievable revenue.