The Value of Gartner

Gartner Marketing Symposium/Xpo: Insights, Research and Networking

Gartner delivers actionable, objective insights to marketing leaders. Our guidance and tools enable faster, smarter decisions and stronger performance on organizations’ mission-critical priorities. At the Gartner Marketing Symposium/Xpo™ 2027, tackle key initiatives and learn how to drive greater business impact through marketing leadership.

Gain access to:

  • Objective, research-backed sessions led by Gartner analysts
  • Personalized interaction with seasoned marketing anaysts
  • Latest Gartner marketing insights in a collaborative environment
  • World’s largest gathering of CMOs and senior marketing executives

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Who are Gartner analysts?

Gartner analysts are the people behind the research our clients and conference attendees trust. They extract insights from qualitative and quantitative research and thousands of client interactions every year. As unbiased leaders in the marketing field, Gartner analysts serve as conference speakers, attendee mentors and research facilitators. 

Opportunities to interact with marketing analysts

In addition to attending track sessions across the conference agenda, as an attendee, you’re entitled to a Gartner one-on-one meeting, roundtables and Ask the Analysts sessions for a deeper and more personal dive into particular topics or challenges. 

 

This popular session provides you 30 minutes of undivided attention and support from a Gartner analyst. Get feedback on a key initiative or share an urgent challenge. Attendees tell us these meetings in themselves are worth the cost of the conference admission.

 

Your marketing executive peers from leading organizations and various industries discuss relevant topics inspired by the latest research in these Gartner-analyst-moderated, small-group sessions. 

These small-group discussions foster learning and feature one Gartner analyst who answers your pressing questions. 

*Hurry, space is limited. Depending on availability and eligibility, registered attendees may sign up for these session types via Gartner Conference Navigator after registration. 

"Attending the Gartner Marketing Symposium was an inspiring and highly valuable experience. The event delivered forward-thinking insights on AI, customer engagement, data-driven marketing and leadership strategies. It is truly a must-attend event for marketing leaders looking to drive innovation and business impact."

Giacinto Mozzetta
Bit2win, VP, Product Marketing

Join The World’s Most Important Gathering of CMOs and Marketing Executives™