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Guest Keynote: The Future of Consumer-Facing AI for Retail, Brands and Experiences
Monday, 05 October, 2026 / 05:15 PM - 06:00 PM BST
About the Session
Addressing physical and digital commerce, and everything in between.We all know our economy, our jobs, the way we search, shop, and explore the world around us is changing faster than most people felt possible. There are going to be winners and losers, adopters and avoiders. Without utopianism, dystopianism or techie jargon, this presentation will explore how consumers are changing in the AI era. What will Gen Z expect from brands and experiences? How should we balance the opportunity for optimised personalisation, empathic customer service and agentic efficiency against the desire for authentic, human creativity and imperfection?