Sessions / CFO Circle Lunch: Behavioral Change: The Science of Motivating Action
CFO Circle Lunch: Behavioral Change: The Science of Motivating Action
Wednesday, May 27, 2026 / 01:00 PM - 02:15 PM EDT
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About the Session
A major goal of managers and companies is to induce behavioral change. We want to influence the actions of our clients, employees and colleagues in positive ways. In this presentation Sharot shares which factors – according to science – have the largest impact on peoples’ actions, and why. Using her own research she explains how we can use innate human tendencies to nudge people in the right direction, and which commonly used approaches often back-fire. The audience learn powerful practical applications for inducing change and gains a deeper understanding of human behavior. (Please note that space is limited, and participation will be first come, first served.)