Sessions / Google: Make Every Customer Interaction Easier with RCS for Business
Google: Make Every Customer Interaction Easier with RCS for Business
Wednesday, November 04, 2026 / 11:45 AM - 12:15 PM MST
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About the Session
Shift your strategy from reach to relevance. Discover how RCS for Business and AI deliver rich, interactive experiences directly to the native messaging app—no downloads required. Learn to deflect call volumes, eliminate friction, and turn routine customer service into lasting loyalty.