Gartner Tech Growth & Innovation Conference

May 11 – 13, 2020 | San Diego, CA

A roadmap to successful innovation for technology service providers

Digital transformation presents many challenges, such as disruptions from new and agile companies, intensified competition, and feature innovations. Technology solution providers must better understand their customers, markets and growth opportunities to survive this digital storm.

At Gartner Tech Growth & Innovation Conference 2020, you’ll get a uniquely informed update on today’s advanced technology trends that are impacting your business. You’ll also learn how to create a strategic plan to minimize risk and stay ahead of rapid change and the competition.

Insights straight from the end user

Gartner extracts insights from 380,000+ client interactions each year — with 130,000+ senior executives — to provide you with a deep understanding of end-user needs and market shifts.

The forefront of innovation

Get the practical advice you need to prioritize your product strategy, identify growth opportunities and evaluate new technology investments.

Designed for technology providers

Join the only conference that’s designed specifically around the unique challenges facing technology and service providers, and that’s backed by unbiased research.

The Gartner difference

Gartner is the world’s leading research and advisory company. We equip leaders and their teams in every major business function with the indispensable insights, advice and tools to achieve their mission-critical priorities today and build the successful organizations of tomorrow. Across every industry and enterprise size, Gartner provides the expertise needed to tackle your key initiatives, stay ahead of competition and grow your organization’s value.

Gartner Tech Growth & Innovation Conference at a glance

Network with

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attendees

Engage with

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Gartner experts

Learn in

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research-driven sessions

Calling all innovators and technology product leaders

If you lead your technology company’s go-to-market, customer experience, product, marketing or sales strategies, this conference is for you.

  • Tech CEOs evaluate new business models and growth opportunities, and learn how to build effective partnerships and ecosystems
  • Product managers learn product differentiation techniques, feature and function strategies, and how to lead innovation within the organization
  • Product marketers get progressive go-to-market, demand generation, and sales enablement practices to drive revenue growth
  • General managers get the best high-growth opportunities and competitive strategies, and learn how to problem-solve across market silos

Tracks at a Glance

As we continue to finalize the 2020 agenda, take a look at the agenda tracks from Gartner Tech Growth & Innovation Conference 2019. Each track is filled with the latest Gartner research, and has a particular area of focus to help you deliver on what matters most to your role and organization.

Track A

Lead Portfolio Innovation and Expansion

Sustained revenue and market share growth are challenges for any tech organization. General managers and portfolio leaders need foresight to navigate shifts in technologies, predict markets and models that could destabilize their “cash cow” businesses, and take the organization in new directions while also meeting shorter-term organizational commitments. Take an analytics-driven deep dive to identify the highest growth and profitability opportunities for providers.

Track B

Drive Digital Product Disruption and Differentiation

The product manager’s challenge to manage innovation in a tech business has never been greater. Global competition, accelerated development timelines and unprecedented disruption from the Internet of Things (IoT), artificial intelligence (AI) and blockchain are game changers. Whether your organization is a software, hardware, solution or service provider, it must focus on digital product management. Explore how to differentiate your products and services.

Track C

Customer-Centric Marketing for Success

Buying cycles continue to lengthen, market segments continue to grow and more competition is entering the markets. Product marketers are challenged to understand market dynamics and provide value throughout the buying cycle to attract buyers and keep their attention. Explore how to align your sales and marketing efforts to meet the needs of today’s buyers. Discover go-to-market (GTM) best practices, increase your impact with account-based marketing programs and learn how to better attract and retain customers.

Track D

Business Model Reinvention for Growth

Technology CEOs face unprecedented market disruption. Changing client demands and changing buyers continue to disrupt traditional business models. Technology providers must continually reinvent their organizations to ensure sustainability and growth. Explore how to structure organizations that scale, either alone or with effective partnerships and ecosystems.

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