Set Yourself Apart As CMO

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Become a market-shaper CMO

Watch an exclusive clip from the top-rated 2026 conference session, specifically for New To Role CMOs: “Become a Market-Shaper CMO.” 

Key insights include:

  • Understand why fewer than half of CMOs surpass C-suite expectations, even when commercial targets are met.

  • Discover how market-shaper CMOs are 88% more likely to exceed CEO and CFO expectations.

  • See the unique profile and competencies that set market-shaper CMOs apart.

  • Explore real-life examples from leaders who are already succeeding as market-shaper CMOs.

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Join us for Gartner Marketing Symposium/Xpo™ 2027

Join us in London for Gartner Marketing Symposium/Xpo™, 26 – 27 May. Get ready to explore:

  • Breakthrough strategies to accelerate your marketing impact in a rapidly evolving landscape.

  • Actionable, objective guidance from Gartner analysts on AI, data, brand and customer experience.

  • Peer connections that spark fresh thinking and help you solve your toughest challenges.

  • Exclusive access to the latest Gartner business and technology insights shaping tomorrow’s marketing.