Sessions / How to Redesign the Sales Manager Role of the Future
How to Redesign the Sales Manager Role of the Future
Tuesday, May 19, 2026 / 11:00 AM - 11:30 AM PDT
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About the Session
Sales managers can be a force multiplier, with up to 6x impact on seller performance. However, only 18% of managers have high-performing teams. The sales manager role is often misaligned with what matters; over half of managers say their day-to-day responsibilities differ completely from their formal job description. This session explores how sales organizations can redesign the sales manager role by focusing on its purpose, key activities and responsibilities to drive higher sales performance.