Sessions / Anaplan: Transforming Sales Performance Management at Siemens with a Digital Twin
Anaplan: Transforming Sales Performance Management at Siemens with a Digital Twin
Tuesday, May 19, 2026 / 03:15 PM - 03:45 PM PDT
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About the Session
Siemens struggled with a disconnected global sales operation that lacked go-to-market visibility and agility. This session explores how they pioneered a 'Digital Twin of Sales' to unify core commercial levers, from sales compensation to territory, quota, and capacity planning. Learn how this provides the clarity to focus 13,000 sellers on the right market opportunities to drive predictable growth, and build a resilient, future-ready sales engine.