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 Win More BusinessAs a Microsoft Gold Partner, you're already looking to win more business. Being able to speak to your prospects about what they care about and understanding their technology-driven initiatives – from corporate strategies through tactical implementation – gets you way ahead of your competition. For tens of thousands of technology professionals, Gartner is an indispensable daily resource. Through the Microsoft Gold Certified Partners program, you're invited to access the same Gartner research and analysts your customers and prospects leverage every day to make their most critical IT decisions. This offer is intended only for Microsoft partners that do not qualify for standard Gartner products and/or services. Gartner reserves the right at its sole discretion to determine eligibility. Gartner Insight at Your FingertipsMind of Your Buyer 
 Roll over image for larger viewRead the summaries of the research notes that impact your client's technology purchase decisions. Hand selected by Gartner analysts, this research will help you to understand the business issues that your clients are facing. See below for descriptions of the technology areas and verticals available to you. Competitive Positioning 
Roll over image for larger viewBe better prepared to handle competitive objections. Gartner Magic Quadrants are used by your clients as a weighted decision-making tool; make sure you understand how Gartner describes the strengths and weaknesses of Microsoft and the competitive landscape. Gartner Analyst Insight 
Roll over image for larger viewAccess a program of live interactive briefings with a Gartner analyst, each designed to provide you with insight that you can’t get anywhere outside of Gartner. You will be briefed on topics that will help you to have more meaningful interactions with your clients. TECHNOLOGY RESEARCHAreas of Coverage Application Development, Integration & Web Technologies Business Intelligence & Data Management Integration Communications Services & Communications Customer Relationship Management High-Performance Workplace MAGIC QUADRANTSSample Titles Magic Quadrant for Business Intelligence Platforms Magic Quadrant for Business Process Analysis Tools Magic Quadrant for IT Project and Portfolio Management Magic Quadrant for Information Access Technology Magic Quadrant for Unified Communications VERTICAL RESEARCHAreas of Coverage Communications Financial Services Healthcare Providers Manufacturing Manufacturing (Technology) Media Public Sector Retail Services (Technology) SAMPLE BRIEFING TOPICSSelling Against Microsoft's CRM Competitors Hear from an objective Gartner analyst on the challenges Microsoft's CRM solutions face in light of the competition. Discover how to best position Microsoft strengths and be better prepared to handle objections. Taking Advantage of Opportunities in a Recession The economy continues to struggle but is showing promising signs of recovery. Make sure that you're taking advantage of every opportunity, and find out where Gartner believes the biggest growth opportunities lie. Industry-Specific Business Issues Each industry has its own particular business issues. Take advantage of an ongoing series of briefings that will dive into the unique business requirements facing technology purchase decision makers. |
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