Mark A. Beyer is a Research Vice President and Distinguished Analyst in the ITL Data and Analytics group. Mr. Beyer covers broad data architecture solutions including data management and its intersection with use cases and data governance issues. His most recent areas of client issues and research include adapting best practices for data management to remove false distinctions between cloud, on-premises and hybrid fallacies. With a combined direct experience as a power user, application developer, implementation project manager and data architect, he focuses on practical choices when possible and pragmatic delivery when choices are limited. His more aggressive research includes Gartner Maverick contributions and data integration disruptions while keeping healthy skepticism involved where needed.