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Algorithms, Agents and Authenticity: Marketing's Role in B2B Sales in 2030
Wednesday, June 10, 2026 / 12:00 PM - 12:30 PM MDT
About the Session
AI is not optional in the future for sales and marketing, but there are other forces that are shaping the future of B2B sales. Discover how AI, seller role evolution and industrialized misinformation will shape B2B sales and marketing by 2030. This session will help CMOs to inform marketing strategy, better partner with sales and enhance trust in a rapidly evolving environment.
Speakers