Watch an exclusive clip of Gartner Keynote: Accelerating Marketing’s AI Advantage ─ The Path to 2030

Key insights include:

  1. The CMO role now demands AI confidence, with leaders expected to leverage AI for innovative problem-solving.
  2. Despite rising expectations, many CMOs underestimate the need to update their skills for AI, risking diminished credibility.
  3. CMOs must expand collaboration with other C-suite leaders and use AI insights to drive broader, more strategic decisions.