Michele Buckley is a Research and Advisory Vice President in Gartner's technology and service provider practice. She researches commercial go-to-market best practices and short-term program design that drive revenue and pipeline growth. Her research covers topics such as Revops, cross-sell upsell, revenue enablement, pipeline conversion, sales enablement and growing existing customers. Her most recent research focuses on activating cross-functional teams and reducing friction to improve commercial outcomes, particularly in large matrixed organizations that face challenges of scaling and cascading GTM strategy into execution at the global, regional and country levels.
Ms. Buckley's advice and feedback on GTM program design has helped multiple large technology clients grow their business units pipeline and revenue results in less than 12 months. In addition, she has been invited to present her thought leadership including the Gartner Cross-sell Upsell Blueprint at multiple Gartner events over the past five years including Gartner Tech Growth & Innovation Conferences, Gartner CSO & Sales Leader Conferences, and Gartner Marketing Symposium/Xpo.