RavenCSI wanted to increase awareness of their platform and differentiate themselves from their competition in the competitive survey software industry. Customer reviews from trusted sites like Capterra, GetApp and Software Advice allow organizations like RavenCSI to obtain an overall trust rating and the ability to review customer feedback individually. Having this capability provides prospective customers with confidence in their software, increases RavenCSI’s brand reputation and provides an additional feedback mechanism to continuously improve their platform.