Achieve your priorities

Sales leaders drive business growth

Pressure is mounting on sales leaders to drive growth through new and existing customers and B2B purchase experiences, regardless of their complexities. We provide you with the insights, advice and tools you need to address your mission-critical priorities.

Harness unique expertise

Your priorities are paramount, but delivering them successfully depends on making the right decisions in a complex and uncertain business environment. Give yourself a platform to make the choices that will drive your business forward by taking advantage of expert analysis, peer-based best practices and robust metrics and data.

Strategic advice

Sometimes, information alone isn’t enough. Our global team of more than 2,000 experts, researchers and advisors will equip you with the guidance you need to identify, evaluate and implement your sales and technology initiatives with accuracy and confidence.

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Peer-powered insights

Don’t leave your success to chance. Rely on proven solutions based on the successful approaches of hundreds of sales organizations. Our best-practice research, tools and frameworks help you to save time and reduce uncertainty in the execution of your critical initiatives.

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Robust metrics and data

The right choices are those that are best informed. Prioritize your resources and solve problems effectively by framing your decisions upon robust data and analytics, in addition to a range of unique performance benchmarks and functional diagnostics.

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Resources

The Chief Sales Officer Quarterly

Stay ahead of emerging issues and trends impacting the sales function with our quarterly publication written specifically for heads of sales.

Download the Q4 2019 issue to learn how to architect growth under selling expense pressure, habits of elite cost cutters, what do with an open territory during delayed recruiting or a hiring freeze, and more. 

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Top Insights for Sales Leaders

Discover a sense making approach to selling to increase chances of closing high-quality, low-regret deals by connecting customers to relevant resources

Free Research

Top Insights for Sales Leaders

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Insight

The Chief Sales Officer, 4Q19

Stay ahead of emerging issues and trends impacting the sales function, including the sense making approach and how to retain sales talent in a tight labour market.

Insight

The Chief Sales Officer, 4Q19

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Free Research

How Challenger Sales Organizations Can Make Sense of Sense Making

Learn how challenger sales organizations can make sense of sense making.

Free Research

How Challenger Sales Organizations Can Make Sense of Sense Making

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Gartner CSO & Sales Leader Conference

What are the bold moves sales leaders should be making now? Where should they be skewing their resources to “swim with” the changes they face?

At Gartner 2019 CSO & Sales Leader Conference, you will have the unique opportunity to learn from the most progressive sales organizations and from Gartner’s cutting-edge insights into customers, sellers and the best sales leaders’ practices.

Join us in Las Vegas to dive into the latest Gartner research, peer insights and methodologies to build a successful sales team of the future.

Trends

Buyer enablement

Just as sales enablement helps sellers sell, buyer enablement helps buyers buy by providing them with prescriptive advice and practical support to make the buying process easier to navigate and complete.

Suppliers who can provide them with that information will be rewarded. Gartner research shows that customers are three times more likely to buy a bigger deal with less regret when suppliers provide information perceived as helpful in advancing the purchase process.

Insight

The Sense Making Seller

Insight

The Sense Making Seller

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Insight Report

The New B2B Buying Process

Insight Report

The New B2B Buying Process

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Key Account Programs

Insight

Key Account Programs

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Gartner is a trusted advisor and an objective resource for more than 15,600 organizations in 100+ countries.

Learn more about how we can help you achieve your mission-critical priorities.