Gartner Research

Market Guide for Merchant/Acquirer Tokenization of Payment Card Data

Published: 21 September 2017

ID: G00326640

Analyst(s): Rajpreet Kaur , Jonathan Care


Tokenization of payment data is a key component in ensuring security of payment data and reduction of PCI DSS scope. Security and risk management leaders must tokenize the sensitive data in their environment to reduce data theft and the compliance burden.

Table Of Contents

Market Definition

  • The Implementation of Tokenization Enables Several Benefits
    • Simplification of Maintaining a Variety of Regulations
    • Reduction in PCI DSS Compliance Scope
    • End-to-End Data Security

Market Direction

  • Card Acceptors Are Seeking Off-Premises Solutions to Reduce the Impact of Compliance
  • Market Innovation Is Being Driven by Independent Vendors Offering Support for Multiple Data Types

Market Analysis

  • Vertical Industry Use Cases
  • Key Differentiating Features of Tokenization Vendors
  • Tokenization Techniques
    • API-/Software-Development-Kit-Based Tokenization
    • Gateway or In-Line Tokenization

Representative Vendors

  • Stand-Alone Tokenization Vendors
  • Payment Gateways and Payment Service Providers Offering Tokenization

Market Recommendations

Gartner Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.